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A high brow look at pop music foolery.

One Direction ‘One Thing’ Music Video

Cancel all my appointments for the day, I’m joining millions of girls around the globe in a religious screen capping and gif making experience to celebrate the arrival of One Direction‘s amazing new video.

The British wonder boy band is set to become one of the world’s biggest pop groups by the end of the year, having already cracked the Australian and New Zealand market without even really trying. One Direction fever is going viral and I simply can’t wait to see them take over the American market. Lock up your daughters.

The boys’ debut album Up All Night was the fastest-selling debut album on the UK charts last year and their infectious first single ‘What Makes You Beautiful’ gave a decent indication of the kind of boyish fun and immediate pop melodies we can expect. ’One Thing’ takes us back to that point with summery guitar-riffs and punchy hooks, complete with a video that’s completely on message.

They’re serving modern cool Britannica, irresistible boy-ish charms and the perfect “one day with One Direction itinerary” any fan could dream of. Sans the romantic dinner bit, of course. That’s private, between me and Harry Styles.

Check out a few highlights of One Direction‘s fantastic new video:

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Steve Aoki feat. Wynter Gordon ‘Ladi Dadi’ Music Video

My girl can kick some serious ass. Can we have security close by next time Wynter Gordon and I are in a room alone?

American electro house producer Steve Aoki certainly knows how to make a scene. This brand new video of his – ‘Ladi Dadi’ – is a king hit of some proper Mr & Mrs Smith-style violence.

I suppose the aggressive, ass-whooping concept is refreshing given that it’s pretty much the antithesis of the song’s flirtatious intent. But, really, the only thing standing between this plot and something well-executed is a bit of context.

I know when you’re up in the gym working on your fitness and ‘Ladi Dadi’ comes on, nobody’s gonna slow  down on the treadmill and think, ‘Well, I know she’s upset but – fuck – bitch, what is yo’ problem?’. The thrill of seeing Wynter smashing Steve against a wall and kicking him off a balcony is just too bloody gratifying. We’re all animals, you see.

Watch the video for Steve Aoki and Wynter Gordon‘s ‘Ladi Dadi’:

 

Sonically, ‘Ladi Dadi’ gives the best of both kinds of mainstream dance right now – serving throbbing house beats in the verses with Wynter‘s smooth vocals before tearing the chorus with an acidic dubstep wash down.

This song, it seems, has been waiting in the wings for some time now. I remember hearing Wynter talk about the collabo almost a year ago and we were all hoping that it would drop last year in the height of her With The Music I Die movement but it’s all been strategically lined up to coincide with Steve‘s own album now.

Wonderland is Steve‘s debut full length artist album and ‘Ladi Dadi’ is the third single lifted from it. This guy has worked with some major names in the game like LMFAO, Nervo, Laidback Luke, Afrojack and even Will.i.Am, who appears under his alter ego [[[zuper blahq]]].

Footnotes:

Steve Aoki will release his debut album Wonderland in Australia on 3 February. You can listen to the whole thing now via his Soundcloud.

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